Economy v1 is an American startup (Public Benefit Corporation) building the infrastructure for a redemocratized internet, at the crossroads of Bitcoin, agentic AI, and peer-to-peer.
Node, its first product, is a compact and affordable personal server that lets everyone control their identity, data, and money: a Lightning/Bitcoin node, P2P apps, and private AI agents in a single device.
Economy V1, through Node, champions the idea of a free and decentralized internet, free from the surveillance and intermediaries of major platforms. Its ideology is rooted in digital and financial sovereignty, relying on Bitcoin as the foundational currency and on P2P networks to give users back ownership of their data, their identity, and their AI agents. Node is scheduled to launch in 2027.

Brand Brothers was approached to define a graphic identity and an overall visual direction for Node. We chose to propose a typographic logo developed into a modular system, offering Node an abstract language loaded with powerful imagery, at the crossroads between disruptive innovation and a return to fundamentals. A calm yet vibrant identity, grounded and confident enough to establish itself in the landscape over the long term, while leaving room for the main protagonist: the product itself. The system offers ample scope for expressing the messages conveyed by Economy V1, which are imbued with a genuine political vision. The foundations laid by our studio will thus support the final phases of development in the coming months.

Dauphin Energies is a company specializing in energy transition, offering integrated solutions combining photovoltaics and energy storage (BESS). It operates across the entire value chain, from technical design and equipment manufacturing to turnkey construction (EPC) of solar projects. The company also supports investors through co-investment in green energy infrastructure. In addition, it sells high-performance components and offers maintenance services (O&M) to optimize installations. Based in France, it works with developers, local authorities, and manufacturers to transform their energy models in a sustainable way.

In mid-2025, Dauphin Energies approached us to completely rethink their graphic identity. Based on a strong environmental promise and large-scale ambition, we collectively took the direction of branding charged with obvious energy. Carefully avoiding the tired visual codes of environmental communication, we based our work on a reassuring logo, with a monogram forming its backbone. The initials D+E interlock to form a powerful ray of light, around which the graphic territory is structured. The branding develops the idea of living energy through a series of textures that appear across various communication media, laying the foundations for a contemporary and commitment-driven brand. The identity is set to grow and spread among its audience during 2026.

PCK Intellectual Property, based in Canada, brings together a seasoned and award-winning team of intellectual property experts who have guided thousands of companies through this legal labyrinth. Their expertise covers the whole spectrum: patents, trademarks, litigation and strategic advice. With their in-depth knowledge of patents, trademarks and copyrights, they ensure solid protection under U.S. and Canadian legislation. With offices in Toronto and Winnipeg, their international reach is a major asset. They transform intellectual property protection into a real lever for growth, beyond mere protection.

PCK chose Brand Brothers at the beginning of 2024 to transform its entire graphic identity, in order to reinforce the firm’s “boutique” positioning and highlight its high level of technical expertise – at the heart of a sector where graphic territories are particularly consensual, if not outdated. We therefore suggested that PCK take a different route in all areas of its visual presence. The logotype is a precise and sophisticated monogram, with a large width and a particularly distinctive ligature between the “C” and the “K”, the end of which points in two directions. This typographic construction, intended to live only in black, is contemporary, sensitive and stable. Based on the geometric foundations of the logotype, an abstract, balanced and structured symbol comes to life, evoking both protection and perpetual innovation. These key notions in PCK’s narrative are reflected in the entire visual territory: from iconography to typographic balances, via the color palette and the various print and digital media (posters, editorial elements, website…) worked on with the Toronto-based teams. Launched in March 2025, the new branding marks a new era for this major player in intellectual property, now endowed with a visual identity in line with its narrative and its own way of approaching the various facets of this business.

Forgeron3 is an AI solution created by a team of French engineers united by one mission: to make AI accessible and sovereign for all businesses. Forgeron3 revolutionizes artificial intelligence by democratizing customized virtual assistants. This SaaS platform transforms AI into a simple and powerful strategic tool, enabling companies to reinvent their customer relations and internal processes. Thanks to an intuitive interface, it makes automation accessible to all, without technical barriers, and offers a technological lever to accelerate efficiency and innovation.

Far from the standardized aesthetics of web/IA products, we oriented Forgeron3 towards a typographic logo that plays on the particular sequence of the letters, between straight lines and perfect circles, to create a distinctive typographic rhythm. The graphic territory is based on the idea of virtual assistants that can be activated at any time, modeled through a system of flexible, expandable shapes, playing on sharpness and depth. The combination of all these agents generates unlimited mosaics, telling the story of the possibilities offered by the use of virtual assistants, the fluidity of use and the simplification of everyday tasks.

Rayon is a collaborative tool that democratizes architectural drawing. Speed, precision, scalability: a new-generation solution that opens up new potential for all architects and interior designers, thanks to advanced drawing tools, particularly exhaustive object libraries, and multi-user functionality that revolutionizes CAD software. To mark the launch of version 2.0, Brand Brothers helped the Rayon team redefine its entire graphic identity.

The typogram, built around a logic of perforated blocks, was designed in such a way that the pivotal characters, notably the R and Y, were immediately identifiable. A sequential logic between rectilinear and oblique characters on one side (R, Y, N) and round characters on the other (A, O), optically balances the logotype. On this basis, we developed a veritable library of extensive shapes, abstractly evoking the drawing of plans, while respecting the parameters of the logo’s characters. As a result, a rich, extremely flexible, evolving language is being developed for a multitude of digital and print media, culminating in the new web interfaces. A detailed brand book details all the possibilities of the new graphic territory, accompanying Rayon in its ambitions.

Helectic, formerly TSEE, is a leading distributor of high-end electrical equipment in Paris, specializing in switches, lighting and heating. A family-run business based in Boulogne-Billancourt (92), Helectic opened a new showroom in 2024, rethinking the company’s name, positioning and graphic identity. Founded in 2001, Helectic offers over 100 brands and more than 3,000 references, mainly in the high-end hotel and restaurant sectors, but also in prestige real estate.
We were approached to rework the brand’s positioning and give it a clearer narrative axis, which led to the creation of a new name, Helectic; this modern, rhythmic neologism is based on the English words “hectic” and “electric”. The graphic identity we came up with revolves around an in-house typogram, made up of unexpected links between typefaces, with certain angles twisted to resemble rubber cables. A symbol based on the letter H completes the scheme, recalling the path of cables.
A minimalist, evolving graphic system offers numerous possibilities for expression, adapting to different media and occasions. The connection between the logo, always assertive and visible, and the various visual variations, is obvious, and weaves a strong bond across all variations. The first graphic applications have been visible since this summer, and the new showroom in Boulonnais proudly displays the logo we created, while we await further developments.

SuperSpaces, created by SUPERBIEN (one of the world’s leading producers of innovative multimedia experiences, based in Paris and New York) are borderless artistic playgrounds that fuse live performance, creative technologies, gaming mechanics, and participative storytelling to create communal awakening adventures. At the edge of the explored and the unknown, SuperSpaces can find new meanings, new depths, new perspectives. It’s about architecting a radically new form of purposeful entertainment that catalyzes acts of expansion, big or small, inspiring us to connect with our visceral emotions, open doors, and push boundaries.

At the genesis of the project, SUPERBIEN approached Brand Brothers to design the identity territory for SuperSpaces. We designed a typographic language that recounts the plasticity of lived experiences, presenting an expression of the logo in constant motion. The SuperSpaces typeface, slender and spectacular, is offered in 20 different versions according to a precise construction matrix. Complemented by a star-shaped monogram resulting from the combination of 3 ‘S’s, this identity spreads across a flexible, combinatory visual universe, blending narrative and image, destined to live on media of multiple proportions. Unpublished project.

A design studio redefining the visual identity of one of Paris’ most energetic creative agencies? That’s the challenge set by Mozoo, a social content factory founded in 2010 and employing over 60 people. As an expert digital agency, Mozoo helps innovative companies adapt to an increasingly complex and fast-paced technological environment, creatively and effectively. Their motto: “Creating at the speed of change”, by imagining brand stories anchored in their time, around the disciplines of brand content, social media, video production or Web3.

Brand Brothers worked with the agency on this major narrative and graphic overhaul, based on an agile, lively identity proposition. Wishing to position itself as a purely creative structure, we first strengthened and simplified the typographic logo around 100% custom lettering, robust, massive and contemporary, to establish the name in the panorama of Parsian agencies. Introduced in 4 neon shades, black, white and two accompanying typefaces (Parafina, Feliciano Type and Diatype, Dinamo), the new visual system is made up of generative waves whose shape is infinitely adaptable. As a dynamic graphic illustration of Mozoo’s signature, these waves cohabit with the agency’s productions and messages. We developed comprehensive graphic standards that synthesize the entire new visual language, which is used in multiple vectors, both print and digital.

Team photo credit: Welcome To The Jungle

Nown (ex-Arktura EMEA), a group of Amsterdam-based architects, designers, programmers, engineers and artists, claims to be the leading manufacturer of carbon-neutral architectural products. Specializing in elevated design, the company produces easy-to-install, 100% carbon-neutral, award-winning ceiling panels, wall panels, partitions and acoustic baffles. True experimenters in space and form, the Nown team produces entirely at their Amsterdam facility, with the quality standards and obsession with detail that have made their reputation worldwide.

Brand Brothers was commissioned to create Nown’s entire visual identity, with the mission of telling the story of elevation, precision and obsession with beauty through typography and a complete graphic system. The new typogram is a 100% custom design, punctuated by a clean cut, repetitive angles and precise meeting points between segments. The result is a precious graphic object that combines design and engineering. The graphic system revolves around the pivotal angle of the characters to form a series of components that tell the story of Nown products through abstraction, modularity and ease of use. An extensive color palette and the methodical use of the Replica typeface (by Norm, published by Lineto) complete an experimental yet sophisticated branding designed to last.

Yield Guild Games (YGG) is a decentralized autonomous organization (DAO) that invests in NFTs used in virtual worlds and blockchain-based games. Through video gaming, its goal is to create the world’s largest virtual economy.
A pioneer since 2018 of “Play to earn”, Yield Guild Games is also the world’s first and largest web3 game guild, in which players can thrive by finding their community, discovering new games, competing and evolving in their practice by collecting multiple rewards.

YGG approached us in 2022 with the aim of completely rethinking their graphic identity. Our visual proposal is intended to be rich and 100% modular, leaving in fine the possibility for all members of the community to appropriate all the elements of the branding to enrich it autonomously. Thus, the new typographic logo, 100% custom, is a composition based on 18 geometric elements, which, by assembling, allow to form a complete alphabet, transforming into a headline font, YGG Display Mono. This construction grid and these elements are translated into a family of ‘runes’, graphic creatures that come to life and spread throughout the YGG universe. The community can create its own runes, and enrich the visual territory endlessly. The graphic guidelines are embellished with various visual compositions, static or in motion, and a neon color palette.
Our proposal was partially accepted; YGG’s teams adapted our graphic principle to a visual identity created in-house.