Node

Economy v1 is an American startup (Public Benefit Corporation) building the infrastructure for a redemocratized internet, at the crossroads of Bitcoin, agentic AI, and peer-to-peer.
Node, its first product, is a compact and affordable personal server that lets everyone control their identity, data, and money: a Lightning/Bitcoin node, P2P apps, and private AI agents in a single device.
Economy V1, through Node, champions the idea of a free and decentralized internet, free from the surveillance and intermediaries of major platforms. Its ideology is rooted in digital and financial sovereignty, relying on Bitcoin as the foundational currency and on P2P networks to give users back ownership of their data, their identity, and their AI agents. Node is scheduled to launch in 2027.

Brand Brothers was approached to define a graphic identity and an overall visual direction for Node. We chose to propose a typographic logo developed into a modular system, offering Node an abstract language loaded with powerful imagery, at the crossroads between disruptive innovation and a return to fundamentals. A calm yet vibrant identity, grounded and confident enough to establish itself in the landscape over the long term, while leaving room for the main protagonist: the product itself. The system offers ample scope for expressing the messages conveyed by Economy V1, which are imbued with a genuine political vision. The foundations laid by our studio will thus support the final phases of development in the coming months.