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La solution mainframe à guichet unique
Zetaly is an spin-off of the Zcost technology group, renowned for its solutions around z/OS systems (mainframe computers with high processing capacity, particularly in the area of bank-insurance). This latest generation solution, unique in the world, allows all the data extracted from the operation of these complex systems to be used in a simple, clear and readable way, thus giving them value on a large scale. We were approached to give Zetaly a visual identity and its graphic fundamentals.

The typographic logo – designed for the occasion – is based on geometric proportions to create an infinite set of shapes. Thus, we delivered a kit of Z monograms, allowing to create without limit graphic patterns, covering the various visual materials of Zetaly, and this in a fast and autonomous way. The graphic territory, both sharp and electric, is completed by the AT Surt font (Blaze Type), used in all its weights.
Sandu Publishing, Optimum Type
Behance, Best of Behance


Brand strategy
Visual identity
Motion design
Naming / copywriting
Editorial design
Web design


Yield Guild Games


Studio Hauteville