{"id":14295,"date":"2024-03-12T20:01:36","date_gmt":"2024-03-12T19:01:36","guid":{"rendered":"https:\/\/brandbrothers.studio\/?p=14295"},"modified":"2024-10-21T10:31:49","modified_gmt":"2024-10-21T08:31:49","slug":"datura-identity-typography-branding","status":"publish","type":"post","link":"https:\/\/brandbrothers.studio\/en\/datura-identity-typography-branding\/","title":{"rendered":"Datura"},"content":{"rendered":"

[vc_row css_animation=”fadeIn” css=”.vc_custom_1710427592498{background-image: url(https:\/\/brandbrothers.studio\/wp-content\/uploads\/2024\/03\/ref_datura-20-1.png?id=14283) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”refbanner”][vc_column][\/vc_column][\/vc_row][vc_row el_class=”start_ref”][vc_column width=”6\/12″ css=”.vc_custom_1494807359183{padding-right: 40px !important;padding-left: 40px !important;}” offset=”vc_col-lg-6 vc_col-md-12 vc_col-xs-12″][vc_row_inner disable_element=”yes”][vc_column_inner el_class=”behance_work” width=”1\/12″][vc_column_text]<\/p>\n

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\"Behance<\/a><\/figure>\n<\/div>\n<\/div>\n

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[vc_row css_animation=”fadeIn” css=”.vc_custom_1710427592498{background-image: url(https:\/\/brandbrothers.studio\/wp-content\/uploads\/2024\/03\/ref_datura-20-1.png?id=14283) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”refbanner”][vc_column][\/vc_column][\/vc_row][vc_row el_class=”start_ref”][vc_column width=”6\/12″ css=”.vc_custom_1494807359183{padding-right: 40px !important;padding-left: 40px !important;}” offset=”vc_col-lg-6 vc_col-md-12 vc_col-xs-12″][vc_row_inner disable_element=”yes”][vc_column_inner el_class=”behance_work” width=”1\/12″][vc_column_text] [\/vc_column_text][\/vc_column_inner][vc_column_inner width=”11\/12″][vc_custom_heading source=”post_title” font_container=”tag:h1|text_align:left” use_theme_fonts=”yes”][vc_column_text] [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”nopad”][vc_column_inner el_class=”nopad”][vc_custom_heading source=”post_title” font_container=”tag:h1|text_align:left” use_theme_fonts=”yes”][vc_column_text] [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text] [\/vc_column_text][\/vc_column][vc_column width=”3\/12″ el_class=”catwidth”][vc_column_text css=”.vc_custom_1501233640568{}”] Disciplines [\/vc_column_text][vc_column_text][\/vc_column_text][\/vc_column][vc_column width=”3\/12″][\/vc_column][\/vc_row][vc_row equal_height=”yes”][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14264″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14265″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image … Continue reading Datura<\/span><\/a><\/div>\n

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Datura is a micro roaster, offering an exclusive selection of premium coffees, with a focus on pure, aromatic profiles that highlight the nuances of different varieties and terroirs.
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\r\nAhead of the launch, which took place in March 2024 at the Paris Caf\u00e9 Festival, Datura’s founder chose Brand Brothers to develop its identity and art direction. We developed an in-house typogram, balanced and mysterious, accompanied by a sensitive and orderly graphic environment. Spreading across the first packaging and printed materials, the graphic identity is intended to evolve, and will incorporate new coffee references and new developments over the coming months.<\/div>\n
Publications
2<\/div><\/div>
Brand New<\/a>, Friday Likes<\/div>\n
Behance<\/a>, Best of Behance<\/div>\n<\/ul><\/div><\/div>\n

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Disciplines<\/h2>\n

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Brand strategy<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/span>
Visual identity<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Motion design<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Signage<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/span>
Typography<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/span>
Branding<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Naming \/ copywriting<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Editorial design<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Web design<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>[\/vc_column_text][\/vc_column][vc_column width=”3\/12″][\/vc_column][\/vc_row][vc_row equal_height=”yes”][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14264″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14265″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14266″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14267″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14268″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14269″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14270″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14271″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14272″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14273″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14274″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14275″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14276″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14277″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14278″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14279″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14280″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14281″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14282″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14283″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14284″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14285″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14286″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14287″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14288″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14289″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14290″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14291″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”16023″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”16024″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”16025″ img_size=”full”][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row css_animation=”fadeIn” css=”.vc_custom_1710427592498{background-image: url(https:\/\/brandbrothers.studio\/wp-content\/uploads\/2024\/03\/ref_datura-20-1.png?id=14283) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”refbanner”][vc_column][\/vc_column][\/vc_row][vc_row el_class=”start_ref”][vc_column width=”6\/12″ css=”.vc_custom_1494807359183{padding-right: 40px !important;padding-left: 40px !important;}” offset=”vc_col-lg-6 vc_col-md-12 vc_col-xs-12″][vc_row_inner disable_element=”yes”][vc_column_inner el_class=”behance_work” width=”1\/12″][vc_column_text] [\/vc_column_text][\/vc_column_inner][vc_column_inner width=”11\/12″][vc_custom_heading source=”post_title” font_container=”tag:h1|text_align:left” use_theme_fonts=”yes”][vc_column_text] [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”nopad”][vc_column_inner el_class=”nopad”][vc_custom_heading source=”post_title” font_container=”tag:h1|text_align:left” use_theme_fonts=”yes”][vc_column_text] [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text] [\/vc_column_text][\/vc_column][vc_column width=”3\/12″ el_class=”catwidth”][vc_column_text css=”.vc_custom_1501233640568{}”] Disciplines [\/vc_column_text][vc_column_text][\/vc_column_text][\/vc_column][vc_column width=”3\/12″][\/vc_column][\/vc_row][vc_row equal_height=”yes”][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14264″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image image=”14265″ img_size=”full”][\/vc_column][vc_column css_animation=”fadeIn” width=”1\/2″][vc_single_image … Continue reading Datura<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":14281,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17,1222],"tags":[6,1237,11,21,25],"yst_prominent_words":[172,173,1134,1133,200],"acf":[],"_links":{"self":[{"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/posts\/14295"}],"collection":[{"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/comments?post=14295"}],"version-history":[{"count":1,"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/posts\/14295\/revisions"}],"predecessor-version":[{"id":21768,"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/posts\/14295\/revisions\/21768"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/media\/14281"}],"wp:attachment":[{"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/media?parent=14295"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/categories?post=14295"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/tags?post=14295"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/brandbrothers.studio\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=14295"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}