{"id":10576,"date":"2020-03-01T13:49:16","date_gmt":"2020-03-01T12:49:16","guid":{"rendered":"https:\/\/www.brandbrothers.studio\/?p=10576"},"modified":"2024-03-14T09:25:04","modified_gmt":"2024-03-14T08:25:04","slug":"festik-visual-identity-branding-typography","status":"publish","type":"post","link":"https:\/\/brandbrothers.studio\/en\/festik-visual-identity-branding-typography\/","title":{"rendered":"Festik"},"content":{"rendered":"<p>[vc_row css_animation=&#8221;fadeIn&#8221; css=&#8221;.vc_custom_1583160179627 {background-image: url(https:\/\/brandbrothers.studio\/wp-content\/uploads\/2020\/03\/ref_back-scaled-1.jpg) !important;background-position: 50% 40% !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; el_class=&#8221;refbanner&#8221;][vc_column][\/vc_column][\/vc_row][vc_row el_class=&#8221;start_ref&#8221;][vc_column width=&#8221;6\/12&#8243; css=&#8221;.vc_custom_1494807359183{padding-right: 40px !important;padding-left: 40px !important;}&#8221; offset=&#8221;vc_col-lg-6 vc_col-md-12 vc_col-xs-12&#8243;][vc_row_inner disable_element=&#8221;yes&#8221;][vc_column_inner el_class=&#8221;behance_work&#8221; width=&#8221;1\/12&#8243;][vc_column_text]<\/p>\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_single_image wpb_content_element vc_align_left behance_work\">\n<figure class=\"wpb_wrapper vc_figure\"><a class=\"vc_single_image-wrapper vc_box_border_grey\" title=\"Best of Behance\" href=\"\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"vc_single_image-img attachment-full\" src=\"https:\/\/brandbrothers.studio\/wp-content\/uploads\/2017\/07\/network@2x.png\" alt=\"Behance Homepage - Featured\" width=\"62\" height=\"114\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;11\/12&#8243;][vc_custom_heading source=&#8221;post_title&#8221; font_container=&#8221;tag:h1|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]<\/p>\n<div class=\"secondary\">In concert with you<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=&#8221;nopad&#8221;][vc_column_inner el_class=&#8221;nopad&#8221;][vc_custom_heading source=&#8221;post_title&#8221; font_container=&#8221;tag:h1|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]<\/p>\n<div class=\"secondary\">In concert with you<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text]<\/p>\n<div class=\"laius cas_client\">Festik is a ticketing service company for cultural events that offers a solution to manage the entire chain: internet presales, on-site presales, relations with distributors, on-site sales and control, reporting. Based in Toulouse, Festik claims a true sense of service, being able to adapt its technical and human resources to any type of event, from local festivals to large-scale tours. Wishing to move from a regional service provider to a national player, the company commissioned Brand Brothers to develop a new graphic system.<br \/>\r\n<br \/>\r\nOur work is based around a new logo with a typographic design developed for the occasion: a solid and stable construction and reduced letter-spacing that gives the typographic block an ideal presence and visibility. The K becomes the pivot of the identity; it is the starting point of the visual system, composed of geometric shapes that remind the shape of event tickets, as well as a set of bright colours. The elements of the visual territory offer Festik the possibility of a simple and versatile graphic design.<br \/>\n<div class=\"pubz\" style=\"padding: 1vw 0 3vw 0;\"><div class=\"uni55\" style=\"font-weight: bold;\">Publications <div style=\"font-size:10px;display:inline-block;font-weight:100;\">6<\/div><\/div><div class='uni45'><a href='https:\/\/twitter.com\/aigaeyeondesign\/status\/1236000073743548419' target='_blank'>AIGA Eye on Design<\/a><\/div>\n<div class='uni45'><a href='https:\/\/www.underconsideration.com\/brandnew\/archives\/new_logo_and_identity_for_festik_by_brand_brothers.php' target='_blank'>Brand New<\/a>, Review<\/div>\n<div class='uni45'><a href='https:\/\/www.behance.net\/gallery\/93041653\/Festik-Brand-identity' target='_blank'>Behance<\/a>, Best of Behance<\/div>\n<div class='uni45'><a href='https:\/\/mindsparklemag.com\/design\/festik\/' target='_blank'>Mindsparkle Mag<\/a>, Review<\/div>\n<div class='uni45'><a href='https:\/\/www.instagram.com\/p\/B9UVD8Mp9Yw\/' target='_blank'>Branding Mob<\/a><\/div>\n<div class='uni45'><a href='https:\/\/www.instagram.com\/p\/B9YuwI-AKXM\/' target='_blank'>Morrre Design<\/a><\/div>\n<\/ul><\/div><\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;3\/12&#8243; el_class=&#8221;catwidth&#8221;][vc_column_text css=&#8221;.vc_custom_1501233640568{}&#8221;]<\/p>\n<h2 class=\"disciplines\">Disciplines<\/h2>\n<p>[\/vc_column_text][vc_column_text]<div class=\"vc_row wpb_row vc_inner vc_row-fluid\"><div class=\"categorie_up cat_empty wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  grey\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><div class=\"whitecat\">Brand strategy<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  black\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><span class=\"cadra_resp\"><\/span><div class=\"whitecat\">Visual identity<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  black\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><span class=\"cadra_resp\"><\/span><div class=\"whitecat\">Motion design<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up cat_empty wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  grey\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><div class=\"whitecat\">Signage<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  black\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><span class=\"cadra_resp\"><\/span><div class=\"whitecat\">Typography<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  black\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><span class=\"cadra_resp\"><\/span><div class=\"whitecat\">Branding<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  black\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><span class=\"cadra_resp\"><\/span><div class=\"whitecat\">Naming \/ copywriting<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up cat_empty wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  grey\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><div class=\"whitecat\">Editorial design<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  black\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><span class=\"cadra_resp\"><\/span><div class=\"whitecat\">Web design<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>[\/vc_column_text][\/vc_column][vc_column width=&#8221;3\/12&#8243;][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221;][vc_column css_animation=&#8221;fadeIn&#8221; 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