{"id":10011,"date":"2019-06-20T16:48:45","date_gmt":"2019-06-20T14:48:45","guid":{"rendered":"https:\/\/www.brandbrothers.studio\/?p=10011"},"modified":"2023-06-27T11:54:55","modified_gmt":"2023-06-27T09:54:55","slug":"p1-identity-branding-typography-editorial-design","status":"publish","type":"post","link":"https:\/\/brandbrothers.studio\/en\/p1-identity-branding-typography-editorial-design\/","title":{"rendered":"P1"},"content":{"rendered":"<p>[vc_row css_animation=&#8221;fadeIn&#8221; css=&#8221;.vc_custom_1554282181237{background-image: url(https:\/\/brandbrothers.studio\/wp-content\/uploads\/2019\/06\/atelier_p1_10.jpg) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; el_class=&#8221;refbanner&#8221;][vc_column][\/vc_column][\/vc_row][vc_row el_class=&#8221;start_ref&#8221;][vc_column width=&#8221;6\/12&#8243; css=&#8221;.vc_custom_1494807359183{padding-right: 40px !important;padding-left: 40px !important;}&#8221; offset=&#8221;vc_col-lg-6 vc_col-md-12 vc_col-xs-12&#8243;][vc_row_inner][vc_column_inner el_class=&#8221;behance_work&#8221; width=&#8221;1\/12&#8243;][vc_column_text]<\/p>\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_single_image wpb_content_element vc_align_left behance_work\">\n<figure class=\"wpb_wrapper vc_figure\"><a class=\"vc_single_image-wrapper vc_box_border_grey\" title=\"Best of Behance\" href=\"https:\/\/www.behance.net\/gallery\/81803509\/P1-Brand-identity\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"vc_single_image-img attachment-full\" src=\"https:\/\/brandbrothers.studio\/wp-content\/uploads\/2017\/07\/network@2x.png\" alt=\"Behance Homepage - Featured\" width=\"62\" height=\"114\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;11\/12&#8243;][vc_custom_heading source=&#8221;post_title&#8221; font_container=&#8221;tag:h1|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]<\/p>\n<div class=\"secondary\">Bakery & Workshop, Paris 18<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner disable_element=&#8221;yes&#8221; el_class=&#8221;nopad&#8221;][vc_column_inner el_class=&#8221;nopad&#8221;][vc_custom_heading source=&#8221;post_title&#8221; font_container=&#8221;tag:h1|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]<\/p>\n<div class=\"secondary\">Bakery & Workshop, Paris 18<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text]<\/p>\n<div class=\"laius cas_client\">P1 is an organic artisanal bakery and bakery workshop where you learn to make your own bread. Opened by Julien Cantenot in the 18th arrondissement of Paris (rue Marcadet), this simple and neat place opened in June 2019 promises exceptional production quality, claims a qualitative and responsible supply chain, promotes a spirit of sharing, and continuously engages in social initiatives.<br \/>\r\n<br \/>\r\nThe founder entrusted Brand Brothers with the design of P1&#8217;s visual identity. Our response was based on an architectural monogram, with very contrasting lines, associated with a monospaced, elegant and technical typeface, as well as a few natural coloured spots. The set allows the space to be wrapped discreetly and sharply, leaving the emphasis on materials and products; a right dose of graphic design, such as punctuation, that expresses the state of mind that guided the creation of this new kind of bakery.<br \/>\n<div class=\"pubz\" style=\"padding: 1vw 0 3vw 0;\"><div class=\"uni55\" style=\"font-weight: bold;\">Publications <div style=\"font-size:10px;display:inline-block;font-weight:100;\">1<\/div><\/div><div class='uni45'><a href='https:\/\/www.behance.net\/gallery\/81803509\/P1-Brand-identity' target='_blank'>Behance<\/a>, Best of Behance<\/div>\n<\/ul><\/div><\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;3\/12&#8243; el_class=&#8221;catwidth&#8221;][vc_column_text css=&#8221;.vc_custom_1501233640568{}&#8221;]<\/p>\n<h2 class=\"disciplines\">Disciplines<\/h2>\n<p>[\/vc_column_text][vc_column_text]<div class=\"vc_row wpb_row vc_inner vc_row-fluid\"><div class=\"categorie_up cat_empty wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  grey\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><div class=\"whitecat\">Brand strategy<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  black\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><span class=\"cadra_resp\"><\/span><div class=\"whitecat\">Visual identity<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up cat_empty wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  grey\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><div class=\"whitecat\">Motion design<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up cat_empty wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  grey\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><div class=\"whitecat\">Signage<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  black\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><span class=\"cadra_resp\"><\/span><div class=\"whitecat\">Typography<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  black\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><span class=\"cadra_resp\"><\/span><div class=\"whitecat\">Branding<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up cat_empty wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  grey\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><div class=\"whitecat\">Naming \/ copywriting<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  black\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><span class=\"cadra_resp\"><\/span><div class=\"whitecat\">Editorial design<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"categorie_up cat_empty wpb_column vc_column_container vc_col-sm-4\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column wpb_content_element  grey\" ><div class=\"wpb_wrapper\"><div class=\"categorie\"><div class=\"vertalign\"><div class=\"whitecat\">Web design<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>[\/vc_column_text][\/vc_column][vc_column width=&#8221;3\/12&#8243;][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221;][vc_column css_animation=&#8221;fadeIn&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;9982&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column css_animation=&#8221;fadeIn&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;9983&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column css_animation=&#8221;fadeIn&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;9984&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column css_animation=&#8221;fadeIn&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;9985&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column css_animation=&#8221;fadeIn&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;9986&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column css_animation=&#8221;fadeIn&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;9987&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column css_animation=&#8221;fadeIn&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;9988&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column css_animation=&#8221;fadeIn&#8221; 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